Male and Segmentation Base Essay

Introduction In this assignment I am going to advert the customer profile for each of the five target groups for product/ table service and explain how and why these groups are targeted. 1. point of intersection IPh star 5 naval division ass Demographic, Psychographic/ Age, hearty line, Target commercializeTeen bestriders and Adults guest profile senile generally surrounded by 18+, aimed at both male and female, medium/ high classHow/ wherefore targeted* increase IPhone 5, primarily used for calling/texting or communication with others, also used for pictures, music and downloading apps. * adjust T-Mobile, Carphone warehouse, Phones4u, Tesco* Promotion This product fundament be promoted by means of TV advertisement, posters, internet, and leaflets. By promoting this product, much people good deal then find out to the highest degree it and it will get more popular which means that more people will be acquire is. * damage The price of IPhone 5 is from 499 5292.Pr oduct Colgate Toothpaste smilesSegmentation base Benefit breakdown / needs, safety, esteem Target marketChildrenCustomer profile Aged in the main between 2-6 years old, aimed at both male and female, How/ why targeted* Product Colgate Toothpaste smiles is only used by kidren aged 4 to 6 as it is not a strong as adults toothpaste and it has a mild flavour.* swan Boots, Superdrugs, Tesco* Promotion This product discharge be promoted through TV advertisement, posters, internet, and leaflets. By promoting this product, Adults/ mothers might consider in purchasing it if they brace young children.* Price The price of Colgate Toothpaste smiles is 1.323.Product Gucci by flora perfumeSegmentation base Demographical, psychological/ age group, gender, enjoys shopping Target market FemalesCustomer profile Aged mainly between 16+, aimed at females. How/ Whytargeted* Product Flora by Gucci perfume is only used by females as the smell is not as strong as males perfumes.* Place Superdrugs, B oots, Pharmacies.* Promotion This product can be promoted through TV advertisement, posters, internet, and leaflets. By promoting this product, Females will be interested in buying the perfume as the brand is very popular.* Price The price of the perfume can be between 40 to 724 .Product cut acrossSegmentation base Psychological, Demographical / lifestyle, enjoys shopping, age group, family size, Target market young adults/ adultsCustomer profile Aged aimed at 16 and over, aimed at both males and females.How/ Why targeted* Product Ford cars are used by young adults and adults 16+ as it is illicit for anyone younger that this to be driving a car. * Place The cars can be bought from their website, Auto trader * Promotion This product can be promoted through TV advertisement, posters, internet, and leaflets. By promoting this product, people that are interested in buying a new car, can then go and visit one of their stores and buy a car. * Price There are assorted prices for all ca r it can start from 8,000 20,000 and over.5.Product Disney Princess puzzlesSegmentation base Demographic, psychological / activities, interest, hobbies, age group, gender.Target market female childrenCustomer profile Aged mainly between 4 5 Years old, aimed at females.How/ Why targeted* Product Disney Princess puzzles is only used by female children aged 4 to 5.* Place Argos and WHSmith* Promotion This product can be promoted through TV advertisement, posters, internet, and leaflets. By promoting this product, parents and guardians might be interested in buying something for entertainment for their child or for a present. * Price The price of the puzzles can be different depending on the size, but it will be around 5 to 10.Business-to-business marketCostco to ecological niche shops6.Product Coca potSegmentation base Geographical region, firmament of the country, cityTarget market males and femalesCustomer profile Aged mainly between 10+, aimed at males and females.How/ Why tar geted* Product Coca-Cola* Place Corner shops could buy stacks of Coca-Cola from Costco as it is cheaper to buy it from there. * Promotion This product can be promoted through TV advertisement, posters, internet, and leaflets. By promoting this product, people are more likely to go to Costco and buy it from there as it will be more cost efficient. * Price 1 bottle of Coca Cola is 1.99 at Corner shops, whereas if they go to Costco they will spend less as there will be 8 bottles of 1/2 cubic decimeter for only 6.25Wilkinsfoods to Tesco7.Product EggsSegmentation base Geographical region, area of the country, cityTarget market males and femalesCustomer profile any ages, aimed at males and females.How/ Why targeted* Product Eggs* Place Tesco* Promotion This product can be promoted through their website, leaflets and radio. By promoting this product, people will find out about this farm, and Tesco might consider in buying their eggs as they cheap. * Price It depends on how many eggs the o rganisation wants Small, medium, vauntingly and very large and come as standard packed into keyes trays (15 dozen outers or 30 dozen outers).Conclusion In this assignment I have expound the customer profile for each of the five target groups for product/service of Tescos and Car manufacturer and have explained how and why these groups are targeted.